2025年ホリデーショッピング動向：イタリアのインサイト

Unwrapping how consumer discover, decide, and buy on YouTube in Italy

Key Insights:

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- 44% of Italian shoppers say they are likely to purchase after YouTube content or ads.
- Younger shoppers (53%) are far more likely to make a purchase after watching YouTube content.

Download the Holiday Trend Report 2025: Italy Insights for more consumer shopping behaviors.