Native Advertising Platform

Channel Factory offers advanced cross-platform video advertising solutions for YouTube TrueView, Facebook Video and across Premium Publishers.

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YouTube TrueView

As an official YouTube Marketing Partner, we offer 24/7 ad support and campaign management to deliver robust targeting with superior results.

Creative Targeting Abilities

Reach the right audience through our channel and video-level targeting for maximum contextual alignment.

3rd Party Audiences

Channel Factory utilizes data to increase campaign performance and scale by specifying targeted audience’s user-profiles, behavior and geo-location. Channel Factory is also a preferred Google beta partner and can implement syndicated data directly from DMPs on AdWords. The audience segments applied to campaigns deliver 2-3X performance metrics.

Custom Audience Data

1st and 2nd party data are the highest-performing audience segments possible. With Channel Factory’s integration with Google, we can ingest client’s CRM data directly into our platform.

Optimization – Tech and Global Support

We pride ourselves in being transparent with our clients and managing campaign optimization 24/7 with our proprietary technology.

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Facebook Video

We are Facebook Advertising Professionals helping the world’s leading brands manage their social video needs, boost overall campaign performance and report on ROI. Our powerful Facebook Audience Targeting Platform makes your FB advertising effective and scalable to ensure that your campaign launch is a success.

Unique Audience Targeting

Get real-time alerts on all cross-channel campaigns in order to strike fast when opportunities arise. In addition, we have partnerships that provide us with proprietary remarketing abilities.

Predictive Logic

By analyzing core audiences, we are able to build new targeted audiences that are predicted to engage.

Interest Targeting

Target audiences based on their interests, hobbies, pages they like on Facebook and ads they’ve clicked on. Not only target audiences by their activity on Facebook but also offline activity provided by data from Facebook’s trusted third-party partners.

Lookalike Audiences

Find people who are similar to your customers or prospects from your page fans, customer lists or website visitors.

Premium Publishers

Our solution is to extend media buying from YouTube and Facebook, to Premium Publishers aligned with both Audience and Contextual Targeting.

Sites/Apps

Two million+

Languages

Encompasses 30+

Countries

Spans 100+

Impressions

200 billion each month

Inventory

Made up of display ads and embedded YT players

Reach

90% of the people who access the internet

Robust Targeting

Programs can be configured to support the needs of both large national branding and local marketing.

Content

Device

Creative Selection

Demographic

Geography

Frequency

Audience (custom)

Key Words

Custom Affinity

Topic & Interests

Placements

Remarketing

Brand Safe Environments and Transparency

Publishers are vetted through a dedicated publisher team and sites performance is shared through regular reporting to brand teams.

Premium Partners

Channel Factory has partnered with the world’s leading publishers, to ensure you reach only the highest quality of audiences.

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